Report: 300% Increase in Active Social Networking in the Workplace
Social media use is more active in the workplace according to a new report from network security company, Palo Alto Networks who analyzed data captured by their customers’ firewalls last year. The study indicates a 300 percent increase in active social networking (e.g., posting, applications) compared with activity during the same period in the latter half of 2010. Twitter browsing at work alone grew by more than 700 percent year-over-year.
“Whether or not employees are using social networks or sharing files at work is no longer a question; this data clearly demonstrates that users are embracing and actively using such applications,” said René Bonvanie, chief marketing officer at Palo Alto Networks.
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